Home » Richard Zaagman

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  • Richard Zaagman

    Member
    January 4, 2016 at 11:01 am in reply to: Your Opinion of Yelp?

    I don’t have much direct experience with Yelp, however, I have heard very little good coming from other shop owners that do have Yelp experience.  Yelp is important, however I choose to spend as little as possible with them.

  • Richard Zaagman

    Member
    October 16, 2015 at 9:38 am in reply to: Diagnostic Time- What is reasonable?

    We start with .75 but that is just the basics and we almost always upsell for further testing and confirmation purposes.  We have found that asking for more up front can often cause customer dissatisfaction.  Customer’s don’t understand or accept the fact that we have to charge for diagnosis but that doesn’t change the fact we have to charge for this,  so quite frankly, we play the game.  .75 initial testing.  Once that step is done, we call the customer with what we know and tell them further testing is needed to confirm our suspicions and then we’ll often charge another .5 to 1.25.  We also will often add .5 to the repair which also helps cover our diagnostic costs.

  • Richard Zaagman

    Member
    October 12, 2015 at 1:56 pm in reply to: Shop Supply Charges

    We charge 3% of parts and 6% of labor to cover shop supplies and environmental. We cap it at $50.00. We seldom if ever hear any complaints on this.

  • Richard Zaagman

    Member
    December 18, 2014 at 2:44 pm in reply to: Heard of BoltOn?

    We’ve used Bolt On for quite a while now for the lube sticker program primarily.  Seems to work pretty well although we do have to call them for support from time to time.  Printer fails to work once in a while.  Also anytime you add a work station or change a computer on your network, they have to set up the program on that computer.  Not a huge deal, it’s just one more thing I have to make sure gets done.

    They do have many other programs that seem to work pretty well.  I wouldn’t discourage anyone from using any of their programs.

  • Richard Zaagman

    Member
    September 24, 2014 at 1:26 pm in reply to: Service Advisor Training – Links, Ratings and Reviews

    Advisor Fix 8

    Elite 8

    RLO 5

    WorldPac 7

  • Richard Zaagman

    Member
    August 22, 2014 at 10:43 am in reply to: Shop Management Software – Links, Ratings and Reviews

    PACE, YES system.  7.  Not bad, but we often have issues with system locking up, strange things happening that we need to call support about.  Support is pretty responsive.  On line parts ordering is very poor, at least our experience has been.  ROW seems to have the on line parts ordering thing pretty well perfected, at least from what I hear.

  • Richard Zaagman

    Member
    June 25, 2014 at 12:19 pm in reply to: Please Rate these On Line Ordering – Catalog Sites

    __6___ Activant

    __5___ NAPA

    __8___ WorldPa

  • We have some turn over, but certainly not every few months.  If you are loosing techs that are NOT that good?  I’d look at your business culture and practices.  We work hard at keeping customers but treat our employees poorly or expect them to work in poor conditions.

    If you are not attracting techs that are worth keeping, the same applies only even more important.  I’m not saying you give them the world, but your business needs to be profitable enough to pay them a good wage equivalent to your area.

  • Richard Zaagman

    Member
    May 1, 2014 at 9:55 am in reply to: The Lie of Preventive Maintenance

    I have techs that drive old, cheap cars that are not worth maintaining, so I understand why they don’t do preventative maintenance, neither would I if I drove junk, but I choose not to.  I enjoy driving and owning nice vehicles, so I do the maintenance necessary to keep them going to 300,000 miles or longer.  Sold my Volvo a few years ago, bought it new.  Drove it over 18 years, brought my twins home from the hospital in it, taught them how to driver in it.  Transmission and engine, never taken out or apart while I owned it.  Had just under 300k on it when I sold it.  Needed nothing when I sold it, just got sick of it after 18 years.

    My S/As drive cars that are nicer.  One performs all the maintenance, the other not so much.  I think he’s just not wanting to spend his time or money and is willing to take a chance.  He believes in in enough to sell it though.

    I don’t currently have S/As who have issues selling maintenance but I have been there before, those S/As no longer work here.

  • Richard Zaagman

    Member
    May 1, 2014 at 9:43 am in reply to: The Frustration of running an Auto Repair Shop

    __9____ Advertising, marketing
    __7___ Customers – finding new ones
    __1___ Employee management
    __4___ Employee training
    __2___ Getting things done
    __3___ Hiring
    __6___ Servicing cars quickly and efficiently
    __5___ Shop – keeping it clean and organized
    __10___ Vehicle technology

  • Richard Zaagman

    Member
    November 11, 2013 at 7:48 am in reply to: Google reviews

    Thank you.

  • Richard Zaagman

    Member
    November 4, 2013 at 12:47 pm in reply to: Google reviews

    Hello, folks… Calvin here, Dick’s partner in crime. He asked me to
    post this update, which is an e-mail I *just* sent him. Cheers, CW

    “Following
    an almost 40 minute conversation with Christopher at Google (3rd person
    I spoke to on the same call), he was able to restore the review
    response function.

    That’s the good news.

    The not so great
    news is he couldn’t recover all our previous responses. At initial
    glance, it seems he could only retrieve those I left 12 months to 2
    years ago. If the review/response is greater than 2 years old, I have
    to go back and manually enter a response.

    I asked if there was
    any way Google could assure us the response capacity would not disappear
    again in the near/distant future, and regretfully I was told there’s no
    such promise.

    Regardless, this is progress. Checking into things further, so as to confirm how much repair/restoration is still necessary.”

  • Richard Zaagman

    Member
    January 11, 2013 at 2:11 pm in reply to: CustomerLink

    Thanks for the dialogue. This has been helpful.

    To answer the question posed earlier of follow-up phone calls, our experience has been they aren’t received as warmly as might have been suggested. We know this is, in part, because customers are already receiving follow-up correspondence electronically, so it seems somewhat redundant (to them) to field another “touch.” That said, we’ve been mostly happy with our after-the-sale process.

  • Richard Zaagman

    Member
    December 31, 2012 at 4:11 pm in reply to: CustomerLink

    Thank you for the feedback.

  • Richard Zaagman

    Member
    December 26, 2012 at 3:07 pm in reply to: CustomerLink

    Thanks for the feedback. We’ve used Demandforce for a couple years now and have mostly been pleased with the results. Not necessarily considering CL as a replacement, but more likely to augment our marketing efforts with DF.

    Sounds as though, unless I’ve missed something, none of you are currently utilizing CL’s New Customer Acquisition program. That’s specifically what we may add in the near future, and I was curious to see if anyone had results to report.

    Again, I appreciate you taking the time to respond.

  • Richard Zaagman

    Member
    August 15, 2012 at 3:37 pm in reply to: Who Greets the Customers?

    who greets the customer first when

    they walk in?

    >>WHOEVER IS FIRST AVAILABLE

    Who answers the phone first?

    >>WHOEVER IS FIRST AVAILABLE, IF IT RINGS MORE THAT 3 TIMES, THEN ONE OF THE NON S/AS WILL BACK UP THE S/AS AND GET THE PHONE. THERE ARE 6 PEOPLE IN OUR OFFICE, SO SOMEONE WILL GET THE PHONE.

    Is it always the same or does it vary in some way?

    >>>VARIES BECAUSE IT’S ALWAYS WHO IS AVAILABLE.

    Do you have a specific system, and if so, what is it?

    >>>WHOEVER IS AVAILABLE…

  • Richard Zaagman

    Member
    April 18, 2012 at 1:46 pm in reply to: WWYD, Audi A6, P/S leak after tie rod R+R

    We ended up replacing the rack and the customer paid for the rack at a minimal profit and he paid my cost of labor. One thing the customer didn’t realize is the steering boot was open when the vehicle came into the shop. Initially he had the impression that we damanged the boot, which wasn’t the case. I showed him the location of the rack and the tie rod end that we replaced and explained that when a boot is open, water, dirt, salt etc are going to be constantly filling the wheel well and there is no doubt will eventually damage the rack. Once he realized the boot had been open for a while, he backed off a bit. The fact that the leak started after we replace the tie rod end was still hard to ignore, at least by the customer. We wanted to keep the customer, so we shared the cost as described. Have yet to see the customer return and he does need a timing belt, so the jury is still out as to whether we accomplished our goal of keeping him as a customer.

  • Richard Zaagman

    Member
    April 7, 2011 at 1:11 pm in reply to: techs costly screw-ups

    Sounds all to familiar. I’m guilty for for keeping techs way too long. I cleaned house over the past 2 years. I have lots of new techs now and a much better life. Still have trouble getting techs to work over time though which is frustrating. I find my techs are much less motivated by money and customer expectation than I am.

    Techs lying about their drivers license is grounds for dismissal.

    Comebacks should be monitored and if any tech cannot perform at least at a satisfactory level, their either need training or you have to let them go. I think the key here though is monitoring performance and having periodic performance reviews where these things are discussed, goals and expectations are set and reviewed.

    This all takes time, major time, and is why shop owners shouldn’t be techs. If you’re working as a tech, these problems will probably never go away. IMHO.

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