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Tip #150 How would you compete against you? (Sample Tip from Premium Area)
If you were opening a shop across the street from yours, what would you
do to take business away from you? What would you offer? How would you beat
you? Make a list and then address those things. Not because a shop will
open across the street soon, but because there are other shops in your
area which to customers is not all that different from being right
across the street. -
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