Thank you Tom . I am looking for something a little more specific though . Someone who has had great success with converting specifically for auto repair customers . I enjoy reading your posts Tom . Thank you !
You should absolutely have a tool where you can quantify your performance & measure the cost of advertising at the same time. The best one I know of, which I’ve used extensively, is callcap – http://www.callcap.com. It will give you booking % – by advertising medium & by person, plus unique calls. Also, you can save calls that were not booked – an excellent money-making feature.
Jeff – maybe you can give us some ideas of the specific objections you’re having, and we can go from there. Is it all price shopping?