First Year Service Advisors Making $100,000? – VIDEO Episode 123120 – Jeff Cowan

[J. Larry Bloodworth]

In my opinion, the $100K income espoused is contingent on a shop’s ability to provide the service writer with enough high-quality leads. Most aftermarket shops I’ve known don’t have enough high-quality leads. If a shop is paying say, 5% commission, there would have to be $2M/yr. in sales opportunities available. Few shops have that available due to either sub-standard marketing, advertising, or reputation.
Then there’s the issue of work production capacity…