-
Larry Bloodworth replied to the topic How To Get To Position 0 In Online Adverstising in the forum The Internet and Your Shop 1 week, 1 day ago
A lot of businesses invest heavily in paid search only to have the person answering the phone call to drop the ball. The person answering the phone should have PROFESSIONAL phone training to make sure the PPC investment doesn’t get lost when they pick up the phone. They need to be an expert in converting callers into appointments. The pr…[Read more]
-
Larry Bloodworth replied to the topic Carvana Pre-Purchase Inspection in the forum Everything Else 2 weeks, 2 days ago
-
Larry Bloodworth replied to the topic Aftermarket parts comissions in the forum Employees 2 weeks, 2 days ago
I wanted to pull together some of my resource material for our Candy Jar route. The primary function of our outsides salesperson is to keep the candy jars full. The secondary function is to drive referral work.
Outside Sales (Candy Jar) Program
A few tips:
- Don’t put your shop’s name on the jar.
- Half the shops won’t keep the jar on the f…
-
Larry Bloodworth replied to the topic Aftermarket parts comissions in the forum Employees 2 weeks, 2 days ago
We have never offered any parts person a commission, although we have offered it to other shop’s service advisors. We are a transmission & drivetrain specialty shop. We don’t do GR, or as Aamco calls it, TCC for Total Car Care.
We give them 5% of the ticket total, before tax. The shops that refer work our way are not in competition with us, no…[Read more]
-
Larry Bloodworth replied to the topic Need some help from experienced dealers. in the forum The Internet and Your Shop 2 weeks, 2 days ago
Watch out!
There’s a scam going on in the transmission industry where somebody calls a shop from out-of-town and wants a transmission rebuild. -BUT- to get the vehicle to the shop, it has to be towed a significant distance.
The caller wants to pay for the entire transaction with a credit card, but needs $XXX back so that he can pay the tow t…[Read more]
-
Larry Bloodworth replied to the topic The Key to Bringing In More First-Time Callers – VIDEO – 1 Minute in the forum Training – Webinars, Podcasts, Videos, Events 2 weeks, 2 days ago
Great video. Bob Cooper and his people are awesome.
I want to point out something that either happens, or may not happen, before the caller decides to pick up the phone. Some refer to this as a sales funnel.
We have to remember that a shop website’s NUMBER ONE PURPOSE is to generate phone leads. That’s it. If a website doesn’t convince a vis…[Read more]
-
Larry Bloodworth replied to the topic Electric cars in the forum Everything Else 3 weeks, 1 day ago
When you say the average age DOWN, as in the average age is NEWER?
Insurance won’t buy you a new car unless you lost a new car. If the vehicle was 5 years old, that’s all they’ll cover, the cost of a 5-year old vehicle. If somebody wants to pay the difference and get a new vehicle, then that’s on them.
I’m a transmission guy. I was born an…[Read more]
-
Larry Bloodworth replied to the topic Electric cars in the forum Everything Else 3 weeks, 1 day ago
Wes,
What I’ve learned during the course of my career I have made a part of the SOP of my business. What works for us is to target 10-year old and newer non-Euro vehicles. I could extoll all the mechanical advantages of working on them, but won’t. However, dead jobs and people with no money all but evaporate, and that’s the business reason we…[Read more]
-
Larry Bloodworth started the topic Ringless Voice Mail (RVM) in the forum Marketing For Auto Repair Shops 3 weeks, 1 day ago
Technology strikes again. You drop a message into a person’s voicemail, but their phone never rings. Read more at:
-
Larry Bloodworth replied to the topic Electric cars in the forum Everything Else 3 weeks, 1 day ago
Not being able to research a market before you go into business should have been his first clue. 🙂
Reminds me of the buggy whip story.
-
Larry Bloodworth replied to the topic Recent Consumer Reports Articles in the forum Marketing For Auto Repair Shops 3 weeks, 1 day ago
I did a search on the CR website on the term “haggling” and hit a treasure trove of articles like, “The Many Benefits of Online Haggling When Buying Electronics” The article said:
>”In a Consumer Reports survey on electronics retailers, 69 percent of the online shoppers who tried to negotiate a better deal on a TV, computer, or other electronic p…
-
Larry Bloodworth replied to the topic Recent Consumer Reports Articles in the forum Marketing For Auto Repair Shops 3 weeks, 1 day ago
Consumer Reports promotes haggling on just about everything. That’s what they do. Here’s an example on a recent rating on Telcom (internet/phone/TV) providers.
>”But It Is Possible to Bargain
One bright note is that our survey respondents were often successful when negotiating with their telecom bundle providers. While there are signs that man… -
Larry Bloodworth‘s profile was updated 3 weeks, 1 day ago
-
Larry Bloodworth started the topic I Told You So… in the forum Everything Else 3 weeks, 2 days ago
Do-It-Yourself Pinion Seal By A Brother-In-Law Gone Wrong
The customer thought we wanted too much for a pinion seal after talking to his brother-in-law. We had just rebuilt the transmission a month before.
What’s more, the month following this repair, the guy’s wife has the transmission in her Taurus fail. In the course of 90 days, this cu…[Read more]
-
Larry Bloodworth started the topic Utilize Technology to Better Customer Service in the forum Customer Service 3 weeks, 2 days ago
Great article out of FixedOps Business. We should do what dealerships do…
-
Larry Bloodworth replied to the topic Electric cars in the forum Everything Else 3 weeks, 3 days ago
UPDATE:
I just purchased (1/28/19) a file from the Texas DMV that has every registered car and light truck (up to 1-ton) in the state for $186 bucks. I did it online and didn’t even have to make a phone call. Try it for the town, county, or state that you’re in. I promise it to be a real eye-opener.
Secondly, I have attached a file that ha…[Read more]
-
Larry Bloodworth started the topic Marketing To Potential Employees in the forum Employees 3 weeks, 4 days ago
-
Larry Bloodworth started the topic What Happened To The Electric Trolly in the forum Everything Else 3 weeks, 6 days ago
A little bit of history that took place before us Baby Boomers…
A sobering look at how corporate America can influence the public’s perception.
-
Larry Bloodworth replied to the topic Electric cars in the forum Everything Else 4 weeks, 1 day ago
Here’s what I’ve done with the last 2 shops I built, BEFORE, I opened up…
First, determine the market. The best way I’ve found is to build a “vehiclegraphic profile”. It’s like demographics, but it’s for vehicles. Contact your state’s DMV and buy a list of every registered vehicle in every county you’ll draw customers from. In most stat…[Read more]
-
Larry Bloodworth started the topic Lexus Takes A Shot At Fragile NFL Quarterbacks in the forum Everything Else 1 month ago
I guess Lexus has too much money & time on their hands.
https://youtu.be/ePFksi1dDZQ 4:08
On YouTube, you’re not limited to :13, :30, & :60 second spots. But it has to be interesting enough to watch.
- Load More