June 4, 2019 at 12:00 am #89917June 11, 2019 at 12:27 pm #90134Josh DavisParticipant
Larry, this is great. I will always remember my first sales job where they beat into our heads the adage, Features Tell & Benefits Sell. If your customers don’t understand how they are going to benefit from your product or service, they more than likely will not purchase your product/services.
Executive Vice President of Sales
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