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  • ncautoshop

    Member
    November 13, 2021 at 8:22 am in reply to: Your Budget for Buying Off Bad Reviews

    [postquote quote=121931]
    IF the shop has dropped the ball – we have a responsibility to make things right. One way or another.

    BUT feeding into the practice of buying off bad reviews is only giving more power to the practice of review abuse.

    Review abuse? Yep – folks are absolutely using the power of the review for bad. And if the shoe was on the consumers foot….they wouldn’t like it one bit.

    Recently I hired counter staff that took a more in depth role than they had taken previously.

    They handle things differently and clients have been a bit more “aggressive” and we got a few negative reviews.

    But reading through them – you’ll see it was simply we charged more than the hole in the wall.

    You’ll also see that we had one with no message, only a negative review – simply because we wouldn’t bend to “partially” repair a brake system.

    The more folks feed into the practice of paying for removal of bad reviews – the more consumers will expect.

    Now – all of that being said we’re in the arena with strictly corporate and/or transactional operations who use this practice frequently… its possible that continues to set client expectations…

    And while the review is extremely powerful – I pass shops all the time who have horrible reviews and they’re lined up out the door 🤣

    Either way,, reviews aren’t going anywhere….