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Home Forums Marketing For Auto Repair Shops Imprinted Advertising Items – Yes or No? – New Tip in Premium Member area

  • J. Larry Bloodworth

    Member
    June 2, 2018 at 8:26 pm

    I was reading tip #237 Imprinted Advertising Items in the premium area and my vote is a “No”.  Here’s why:

    I bought a few phone numbers ($5/mo. ea.) from our website phone tracking company and put them on specialty advertising various items, including business cards.  If ANYBODY calls us using one of those numbers, we not only know it was an imprinted item, but we know what it was.

    Long story made short, after a year we received no phone calls on the imprinted items.  The only people that called me (3 calls in a year) from our business cards were the shops I stopped at soliciting transmission business. (That’s what we do.)

    We don’t waste our money on specialty advertising anymore.

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