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Cable TV Advertising
Have you or do you use cable TV for marketing?
If yes, what advice would give to someone considering it?
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4 Replies
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Hi Tom
I have been using cable advertising for about 9 years. there are periods that we don’t have anyone mention the commercial, then there are weeks that 20 people mention that they saw my TV spot. IMHO it works great for my shop.
PS you will get recognized at the mall
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Wayne,
What are your costs per impression? What types of budget are you using? How do you track the ROI?
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In my area Comcast Cable has some very cheap 30 second rates. You can pick the areas of town & the different channels all priced accordingly, & not at a bad time. They ran from $10 & up & your agent will even put you on some special cable connections. I’m short of good techs so it doesn’t make sense for me now.
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Ashley, We are all short a tech or two but try advertizing for a tech on TV
Mikail
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