Nine Can’t-Miss Auto Repair Shop Marketing Tips
Thanks to last year’s unexpected pandemic, auto repair shop marketing is as important as ever. We all watched how the world in the blink of an eye went digital and shop owners who refused to adapt, found themselves scrambling looking to create an online presence. COVID ushered in a digital era unlike any we’ve seen…
PODCAST: Everything you do Reflects your Brand [RR 541]
My guests: Jennifer Filzen and Rene Arreola Rene is a graphic designer and a comic book artist who is responsible for the media while Jennifer has uncanny writing skills that launched her to writing SEO content for website, social media, marketing posts, and blogs. That’s a perfect one-two punch! Looks like a match made in…
How To Market Your Car Repair Shop During The Global Outbreak
Marketing demand is one of the contents shared by all enterprises. Now, due to the restrictions brought about by the spread of the pandemic, whether your business remains in business or not, marketing has become increasingly important. Since you own or manage a car repair shop, you need a marketing strategy for your niche market.…
Buyer’s Guide: Different Types of Car Lifts Guide
Ask any shop owner, automotive technician, and mechanic: what’s the most important investment you can make for your shop or garage? The majority will tell you that your vehicle lifts will be the most crucial. While in-ground types were most popular in the ’80s, today’s advancements in automotive technology and service technology allow the technician to…
Skeptical Customers? How to Win Them Over and Increase Sales for Your Automotive
When considering marketing strategies for auto repair shop owners, it’s important to consider public perception and the way your average customer might see you. It’s difficult to build trust with customers in any industry, but many people are initially suspicious of mechanics and automotive repair shops—everyone has a friend of a friend who has a…
A Guide to Sending Direct Mail to Current Customers
Before approving your next database mailing, run down this checklist to ensure all of these steps have been taken to validate the quality and accuracy of your mailing. Utilize the National Change of Address Service (NCOA) Every year, millions of Americans move, and this undoubtedly includes some of the customers in your database. This can…
A Truly Unique Marketing Idea – VIDEO 2 Minutes
Artificial intelligent (AI) Powered Applications Increase Service Revenue
Artificial intelligent (AI) powered applications are transforming the way automotive service businesses engage online consumers and as a result, realizing an increase in service revenue. It’s official: artificial intelligence-based applications are here to stay. It’s time to focus on the right applications that are proven to help grow your automotive service business. This means moving…
The Most Costly Marketing Mistake Shop Owners Make
The Most Costly Marketing Mistake Shop Owners Make If there is one thing most shop owners have in common, it’s that they have big hearts. They typically start their careers as technicians, and as soon as they have their very own shops, they want to help as many people as they can. To achieve this…