[mas-mor1]

We operate w three separate profit centers — parts, tires and labor — separating parts and tires allows us a more accurate assessment of margins

Mark Smith — Owner 

Midas of Richmond 

[mas-mor1]

We track Opps created vs Opps captured on  Service Writer specific basis for dollars and for jobs — jobs run in the 45 to 60% range, $$ a bit less — it is an inexact science at best, so we focus on individual baselines and personal growth