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Site Administrator posted a new post
9 years ago

Why You Shouldn’t Expect Your Customers to Be Loyal

Why You Shouldn’t Expect Your Customers to Be LoyalA few years ago I had the opportunity to interview over forty people for a panel of customers that I moderated. My intent was to discover what drives their decisions in choosing…

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AMN Admin posted a new post
9 years ago

The Chicago Mechanics’ Strike

The recent Chicago Auto Mechanics’ Strike illustrated some of the things at stake in the push and pull between techs and dealers as well as the benefits of collective bargaining power.

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Site Administrator posted a new post
9 years ago

Dealing with a Difficult Employee?

Dealing with a Difficult Employee?When you start to see a pattern in behavioral issues; such as a tech, manager or service advisor coming in late, here are the things you need to consider: 1) If you don't nip it in…

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Site Administrator posted a new post
9 years ago

Social Selling Strategies in Automotive Repair

Social Selling Strategies in Automotive RepairSocial Selling is a term that refers to the use of social media to facilitate the sales process. To differentiate between Social Media Marketing and Social Selling the most significant defining factor is that social marketing…

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Site Administrator posted a new post
9 years ago

Bring in More First-Time Callers

Bring in More First-Time CallersWith vehicles being built better than ever before, and with service intervals continually being extended, you are going to see your customers less often. This means your service advisors are going to have to be razor…

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