- The Usefulness of ASE Certification
How useful is ASE certification? The Automotive Management Network currently has a poll on this topic, and we would love your feedback based on the experience of your auto shop.
- 3 Auto Repair Marketing Ideas with your Business Cards Low-cost auto repair marketing ideas outside the Box: Business CardsWhile marketing your auto repair business is a critical part of building a successful
- 5 Ways to Grow Your Auto Repair Business In most areas of the country the auto repair business is a very competitive market. The recent large recession, with its drop in disposable income for the av
- A Desperate Shortage of Auto Mechanics Auto repair shops need to address the shortage in order to stay in business. What is yours doing to ensure that it will be staffed in ten years? Five years? Next year?
- Appealing to a Female Customer Base Women customers bring 65 percent of business to the auto repair industry, so it's important to understand their perspective if you want to keep them coming to your shop.
- Auto Shop Owners – Is the Problem Greed? Many auto techs argue that there are many qualified and hardworking techs in the field, the problem is that owners do not want to compensate them fairly for their time and skill.
- Auto Tech Wages – How Do They Compare with Wages for Similar Jobs? Auto techs must decide for themselves which job requirements are acceptable. There are many ranking factors, including auto tech wages.
- Automotive Service Advisor Training Many auto shop managers would like to know how they go about training service advisors to be more effective at their jobs so they can increase business and make sure that their customers are investing in repairs that will keep their cars safer and on the road longer.
- Avoiding Red-flag Behaviors at Your Auto Repair Shop It’s important to avoid any red-flag behaviors that will cause a customer’s doubt and distrust to surface. What kinds of behaviors are these?
- Beyond Pay: Intrinsic Rewards and Workplace Motivation In this blog we discuss extrinsic vs. intrinsic rewards and why employers, job recruiters, and employees are focusing on the intrinsic rewards jobs have - especially Millennial workers.
- Choosing the Right Management Software for Your Auto Repair Shop Management software is necessary for running an efficient and profitable auto repair shop. The difficulty lies in determining which program or programs are best for their shop’s needs.
- Customer Waiting Area – 7 Tips to Make it More Comfortable Have you considered how comfortable and inviting your waiting room is for your customers? Specifically, for your female customers?Auto repair
- Direct Mail Marketing Is Direct Mail Marketing an Effective Use of your Marketing Dollars?Is direct mail marketing still useful in the tech age?
Should you target your
- Does Your Auto Repair Shop Send out a Print Newsletter? If you want to reach your older customers or you want to flesh out the human side of your business in your customers’ minds, a newsletter is a good way to accomplish that.
- Does Your Auto Shop Give Holiday Time off? How busy is your shop during the holidays? How much bargaining do you and your coworkers have to do in order to take holiday time off in December?
- Does Your Auto Shop Use Solvents or Aqueous Cleaners? On any sample checklist of requirements for auto shop monitoring, a large focus is given to the storage and removal of waste byproducts such as gasoline, waste oil, antifreeze, and solvents.
